Mobile marketing is one of the newest types of marketing, yet it actually incorporates elements of some of the oldest and well proven methods. Many of the same rules that apply to other kinds of marketing will apply to mobile marketing too. However, there are some noteworthy differences. This article presents some solid advice on getting the best from this brilliant advertising medium.
Never randomly message your customers. Only send them information that they'll find relevant and useful. Past mobile marketing campaigns have been failures because random texts were sent to customers. Customers want information, not funny texts that they would normally get from a lose friend.
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