Mobile marketing is one of the newest types of marketing, yet it actually incorporates elements of some of the oldest and well proven methods. Many of the same rules that apply to other kinds of marketing will apply to mobile marketing too. However, there are some noteworthy differences. This article presents some solid advice on getting the best from this brilliant advertising medium.
Your first step should be focusing on building a database. Refrain mindlessly adding phone numbers in your marketing database. Get permission before adding anyone's cell phone number to your list. This can be done either with a Web form or having the person text you with a given short code you gave
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